ReelFruit (www.reelfruit.com) is the largest dried fruit processing, marketing and distribution company based in Nigeria. ReelFruit converts Nigeria’s abundant supply of tropical fruits that would have gone to waste into delicious snacks. We are on a mission to delight our customers with healthy snacks, and launching innovative processed fruit products. We retail a range of dried fruit snacks across over 400 locations in Nigeria and have exported our products to Saudi Arabia, Switzerland, and Belgium. We also retail on Amazon.com. ReelFruit is headquartered in Lagos with regional offices in Abuja and Port Harcourt.
As we increase our processing capacity as well as our global distribution, we seek an experienced Business Development Executive based in Abuja, to improve market visibility via identifying and closing commercial opportunities, building and managing customer relationships, generating and exceeding targeted revenues allocated to assigned region.
Duties / Responsibilities
Grow channels and achieve monthly sales targets.
Plan overall team itinerary in collaboration with other team members to ensure adequate coverage of all trade accounts in a month
Implement the territorial expansion objective as required for growth and profitability
Oversee and manage all order fulfilment from end to end, ensuring all requisite sale templates, invoices are populated in due time online and offline.
Monitor, track and report all trade accounts’ monthly sales report, to monitor progress on set departmental goals
Provide accurate financial and accounting information on sales and contribute to the preparation of sales budgets, reports and forecasts
Grow and manage existing relationships across all channels/Trade Partners/Stores
Ensure adherence to all sales processes, procedures and policies
Monitor product aging in all stores to mitigate expiry risk, while ensuring product returns and retrievals are kept to the barest minimum and in line with company policies
Oversee optimization of all trade accounts to ensure product visibility and elimination of stock-outs
Ensure entire product range is represented across all trade account channels
Oversee the record keeping of the opening & closing stock
Daily capture of all sales activities on the sales CRM software
Prompt capture of all leads. Ensure regular and accurate reports on the same
Ensure constant lead follow up and facilitate closure
Train, mentor and manage subordinates.
Provide detailed periodic sales reports.
Perform other related duties as assigned
Educational Qualifications
Minimum of HND/ B.Sc. / B. A in Marketing, Business Administration or any relevant field
3 – 4 years of Retail Sales experience in FMCG with good market knowledge.
Ability to generate new business leads using existing network of contacts and industry knowledge
Ability to make informed strategic decisions
Ability to handle high-level negotiation meetings and deals.
Ability to schedule activities and maximize time while ensuring to meet all deadlines.
Ability to work with a variety of individuals in a wide range of positions and foster harmony across teams
Excellent communication and team management skills
Strong analytical skills with a problem-solving attitude.